App Launch Strategy

When you are developing a mobile app, you must choose a mobile app strategy that is well-optimized. For your business goals to be achieved, you need to know what they are, how they are to be achieved, and why they should be achieved. Using our success-driven mobile app launch strategy, we deliver the blueprint to you and execute it for you.

App Store Optimization

As Your Extended App Growth Team, We Are Here To Help

It is our mission to provide high-quality recommendations, strategic advice, and support to our clients, all while remaining reactive to the ever-changing market environment. This is done by a team of forward-thinking mobile and app marketing experts. As a result, we bridge the marketing, product, and development teams at our clients' companies and support the implementation of those strategies, rather than just handing them off to other teams. The result is a structured internal workflow that ensures long-term success for mobile marketing campaigns.

Roadmap To A Great App Launch Strategy

App launch strategy Pre-launch Launch Post-launch Claim Social Media Presence App Store Optimization (ASO) App Launch


As our App is now ready or in progress, we need to create a buzz and awareness among the user for a successful launch. It includes UI-UX optimization (valuably works in aspect to improve engagement score via understanding the market need) and AI automation, Content marketing strategy, and release date planning which is what helps in creating the onboarding strategy.


Now our app is already in the market and launched, we have to look at the aspects that are Social Media Coverage, Paid Installation, Viral Marketing, and Application Reviews and its valuable placement in the market.


The work doesn't stop after our app is launched, here our real work starts which is more focused on organic growth, push notifications, community building, and retargeting.

Claim Social Media Presence

Make sure you have a strong social media presence before you launch your app. This will help you build buzz and generate interest in your app.

Run Advertising Campaigns

Advertising is an amazing way to increase engagement of your app. You can run ads on social media, Google, and other platforms.

App Store Optimization (ASO)

Once your app is live in the app store, you need to optimise it for search. This will help people find your app when they're searching for something related.

App Launch

Backing all the data and resources, launch the app for your target audience, and wait to yield tremendous results. It is the final step in the strategy.

Get Ready to Grow your App With Mobyink

Through Mobyink, you will be able to align goals across your entire business and establish a clear and concise strategy for your organization. The following are some things that you will need to keep in mind as you prepare for the app launch campaign. These factors will have a profound effect on the branding, design, and marketing of your product and/or service.

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